AI Daily Briefing
- AI Kills Web Traffic: Gamers Now The New Ad Goldmine: Forget clicks. Generative AI is making the open web a ghost town, pushing users and ad dollars towards mobile gaming. Here’s why your media plan is already obsolete.
- Disney AI Exec’s ‘Son’: A Warning Sign for Corporate Culture?: When a top Disney AI executive calls his chatbot ‘son,’ it’s more than just a quirky anecdote. It signals a complex, potentially unsettling shift in how we relate to artificial intelligence at work.
- 93% of Gen X Ignored by Marketers? Who’s Losing Money?: So, 93% of Gen Xers feel like invisible people to marketers. Apparently, those billions in spending power don’t matter when you’re not 20-something.
- AI for Marketers: Is Your Org Ready?: We’re all staring at the dazzling glow of AI, expecting it to magically fix our marketing woes. But what if the real problem isn’t the AI, but the dusty, outdated machinery it’s trying to power?
- Marketing use: Stop Chasing Smoke, Start Building Trust: Forget viral campaigns and endless data streams. True marketing use isn’t about being loud; it’s about being understood. This is how you build it.
- Executive Listening Tours: Another Corporate Folly?: Companies keep doing listening tours. Employees and customers see them for what they often are: elaborate shows. And the skepticism is deafening.
