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#new-to-brand-prescriptions

Natalie Mancuso of DeepIntent speaking at an event.
CTV & Video Advertising

Healthcare CTV Beats Online Video for Prescriptions [DeepIntent Data]

For patients seeking new treatments, the medium truly matters. DeepIntent's latest findings reveal a stark performance gap: Connected TV advertising in healthcare is twice as effective at driving new prescriptions compared to standard online video.

6 min read 1 day, 4 hours ago

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